Clarity Communications can work closely with you to develop your marketing, PR and communications plan, ensuring it aligns with your business objectives. With many years’ experience of working closely with business owners, we devise a tailored solution that is right for your business
Services
It’s important in today’s technology focussed world, that businesses choose the best tools to promote their products and services to the marketplace.
We can help you cut through the maze of marketing techniques, including social media and digital marketing, to ensure you are using the most effective approach that is right for your business, and more importantly, helps to generate those important sales enquiries.
Helping you get on track
So that we can build a strong working partnership with our clients, we like to immerse ourselves in your business. Therefore, gaining a solid understanding of your company background will enable us to create a communications plan that will meet with your business needs.
We offer a broad spectrum of marketing, PR and communication services. We will always recommend the most appropriate communications to meet your budget and requirements. You can however also choose from the suite of services we offer, to enhance your existing in-house resource.
To work effectively with our clients and to help you get on track, we conduct a simple strategic process:
Audit
So that we can more fully understand your business, your brand, products and services we like to start with a detailed audit of our client’s business. This includes where you are in the market, your background and your business goals and ambitions. This ensures that our proposals are tailored to meet the requirements of ‘your’ business.
Think
Next, we devise a communications plan recommending the most appropriate techniques to fulfil the brief. The budget is agreed and the timeline for undertaking the plan is reviewed.
Create
The next stage is to develop the campaign, ensuring the key messages focus on promoting the products and services to the target market in the most engaging and impactful way.
Measure
Using online analytics for digital and social media campaigns, we evaluate the success of all activity. Google Analytics can be used to review website activity and the customer journey through the website. PR metrics are evaluated using online media management tools, so that we can monitor their direct impact on business performance.
Review
We conduct a regular ‘review and round up’ of all campaign activity to monitor response, conversion to enquiries and ultimately to sales. The reporting enables us to make adjustments to any campaign and website content, ensuring that our client’s brief and business goals are upheld at all times.
Contact Us
Do you have any questions?
Our team stand ready to help you with all your marketing needs. You can email us directly on hello@claritycommunication.co.uk
